Pay yourself year-round without fear

have clearly defined work hours that are actually productive

work with clients who LOVE YOUR WORK + respect your boundaries

CLOSE YOUR COMPUTER EVERY NIGHT + take time off every single week?

OK YES, I WANT THAT

Imagine a life where your business FINALLY BROUGHT YOU THE FLEXIBILITY + FREEDOM YOU ALWAYS *THOUGHT* YOU'D HAVE AS AN ENTREPRENEUR.

HOW RELIEVED WOULD YOU BE
IF YOU COULD:

TRUSTED BY:

and more!

Your business may seem successful on the outside, but youR LIFE IS SUFFERING FOR IT

HOW do people have a life outside of work and make real money doing what they love, you wonder?! No really….HOW?! 

I’m gonna go ahead and guess…
right now, you might be:

Over-filling your calendar (even nights + weekends) because you don't know your numbers and feel restless

Booking clients and making money, but not sure how to actually pay yourself (maybe you never have? Yikes!)

Missing out on get-togethers, family time and constantly feeling heavy guilt over what you've missed because you’re saying 'Yes' to too much work

Doing only the “easy” tasks (Hi, inbox!) because you have no idea what to do first and how to get it all done (I smell that overwhelm a mile away)

You’re probably wondering,
“Is this it? Will I ever catch a break?” UGH.

Aka...you LOVE your work, but it's taking over your life and starting to steal your joy

IT DOESN’T (AND SHOULDN’T!)
HAVE TO BE THIS WAY.

I’m here to prove it to you.
(and walk with you every step of the way)

OH FRIEND. I FEEL YOU.
TAKE IT FROM ME,

I spent my first 10 years as a photographer overworking, overspending and learning a LOT about business the hard way. I had no clue how to properly manage my finances, make the most of my time or really anything in my business for that matter.

I made a lot of mistakes in those first 10 years (like, a lot of mistakes), but if anything, all those hard lessons ultimately led me to building a healthy business that actually supports my life!

And now, I help women like you build a balanced business now, so you can live a healthy business always.

Think of me as your business strategist & BFF all in one ;) Some even call me their “business therapist.”

I'm in it with you, friend!


a recovered burnout queen turned business coach

Hi! I'm Val

introducing

A 5-month, high-touch, small-group coaching program for women in business who are ready to build (or rebuild) a heartfelt business around your life, so you can finally start living it again! 

I SO NEED THIS
TAKE ME TO THE APPLICATION!

THRIVING CREATIVE

he

t

(Plus, extra support and encouragement from other female powerhouses like you!)

Inside the Thriving Creative, I’ll teach you to pursue healthy strategies that produce life

Inside the Thriving Creative, I’ll teach you to pursue

healthy strategies that produce life

→      a clear and unique-to-you definition of success that gets you excited

→      a simple and streamlined system for managing your to-do list and calendar

→      renewed focus and vision for what productivity can look like in your work hours

→      a percentage-based finance strategy with spreadsheets built for the creative brain

→      a strategy to price for profit that clarifies your booking needs + goals

→      clearly defined client boundaries with the confidence and tools to enforce them

→      a high-end, excellent client experience workflow that leaves your clients raving

→      a high-touch client communication strategy that reduces questions and builds trust

→      confidence that you can, in fact, live your life *and* love your work


what you'll walk away with:


Working with Val has truly been life giving. For years I have spent holidays, evenings into late nights and weekends editing for hours on end or feeling guilty for not spending time working because my plate was so full of to-do’s. This year I took entire weekends off without even considering the workload--because it is manageable! Val helped me dodge burnout by using my time wisely. This allowed me to invest more energy into every client the way they deserved. She gave life back into my business and in turn that provided life back into my life.

Becca, Family + Wedding Photographer

We'll start by defining what success means to you. We need to stop basing our view of ourselves on what success looks like for other people and actually build our business around the picture of life we personally dream of!

SUCCESS

Next, we'll build and commit to effective structures to manage our time and money. This means planning your days, saying “no,” prioritizing rest and learning to really KNOW your numbers and what that means for your business and life.

STRUCTURE

Once you have those structures in place, you can implement the strategies you need to really get your work done effectively and efficiently while growing your business in the right direction!

STRATEGY

Finally, you'll intentionally build
an incredible client experience that holds tightly to your personal boundaries so that both you and your clients walk away *more* than satisfied with the experience.

SATISFACTIOn

Over the course of 5 months, we’ll cover + IMPLEMENT the 4 phases of my balanced business framework to build THE INTENTIONAL SYSTEMS YOU NEED TO FINALLY EXPERIENCE THE FLEXIBILITY + FREEDOM YOU ALWAYS DREAMED WOULD COME WITH BEING YOUR OWN BOSS.

clarify what success REALLY means to you

build effective structures to manage your time + money

implement flexible strategies for productivity + growth

balance
client experience + personal boundaries

Val has been SO fabulous to work with. She's helped make my financial goals a much clearer picture (and I really hate excel), along with making sure I'm charging what I'm worth. She's also been like a therapist for me during our time together. She's helped me work through ALL the situations in the best way possible.

Bri, Graphic + Web Designer

I'm not sure I can adequately summarize the impact of Val's expertise on my business. She helped me implement a strategy that would allow me to work smarter, not harder and helped focus my business in a way that supports my LIFE goals. As a business owner, we often let the success of our business dictate our life. Val believes that our life goals should come first, and our business should be built around those personal goals. I will be forever grateful for this guidance and shift in mentality.

Trish, Luxury Wedding Photographer

GROUP CALLS

On our group coaching calls, I will walk you through the principles and details of my balanced business framework. There will be time for discussion and questions to make sure it all makes sense!

HOT SEATS

Everyone's business, goals and version of success are different, which means the ways the principles apply to each of you will differ. Hot seats allow us to focus + troubleshoot individually.

COMMUNITY

You'll have 24/7 access to our private Slack group for feedback, accountability + real relationships with the other like-minded women in the group throughout the week!

homework

After every group coaching call, you will walk away with homework and clear action items to apply what you're learning directly to your business and your life!

LET'S BREAK IT DOWN

so what does this actually look like every week?

Two, 1-hour group coaching calls per month

Two, 1-hour HOT SEAT calls per month

30-minute Q&A discussion period to end each call

24/7 ACCESS TO PRIVATE SLACK COMMUNITY

Say no more, i'm READY TO APPLY!

A 5-month, high-touch, small-group experience for 6 female entrepreneurs seeking personalized, heartfelt business coaching, and community support every step of the way.

we kick off in January, are you in?!

SO, YOU PROBABLY WANT THE DETAILS, RIGHT?

THRIVING CREATIVE

he

t

THRIVING CREATIVE

he

t

all sessions will be held on Tuesdays at 3:00pm CST and will be recorded

CLEAR HOMEWORK, TAKEAWAYS + ACCOUNTABILITY

APPLY NOW

one and done

One payment of

APPLY NOW

payment plan

6 monthly payments of

you'll be able to choose the option that works for you!

$3600

$600

or

get that tax writeoff for 2021!

$600 books your spot

your investment

Before you invest in anything else for your business, STOP, and connect with Val. Seriously!! I was hesitant to take the plunge because of the financial commitment, but I wish I would have done it WAY sooner than I did.

Lori, Family + Wedding Photographer

schedule a call

want to chat with Val face-to-face to see if this is the right fit for you?

no-strings-attached, I truly want what's best for you!

1:1 coaching

Sometimes, you just need that focused 1:1 attention to work through a complex situation or to ask personal questions. You'll get two, on-demand 30-minute 1:1 coaching sessions with Val to make sure you make the most of our time together!

RETREAT

I'm SO EXCITED for this!!! February 2-4, 2022 we will get together *in person* in Minneapolis, MN to deepen our relationships and work on our finances together, because numbers are easier understood side-by-side. Lodging + meals included!

BIZ BESTIE CHATS

Camaraderie and real relationship grows best in 1:1 contexts where you can look each other in the eye and share some #realtalk. I'll coordinate 1:1 biz bestie chats so you can really get to know each other on a more personal level throughout the program.

SPREADSHEETS

Math is hard! Spreadsheets are God's gift to the creative, allergic-to-numbers brain (like mine!) You'll get exclusive access to ALL the spreadsheets I use in my business and personalized input to customize each one to your unique needs!

the bONUSES

wait...there's more?

yeah girl!

I used to lose money faster than I made it because I didn’t have systems in place. I would overspend and overbook myself. That led to more hustle and burnout. Val’s approach for work/life balance has empowered me to organize my finances in a way that serves my life without working more. She also taught me how to be responsible with the resources I do have (which my husband really appreciates, too!). I really feel like a CEO now (not just a creative) when I look at the not-so-sexy things like systems and finances.

Cynthia, Copywriter + Educator

Val has made me EXCITED about numbers and money and workflow and things that I never thought I would everrrr feel excited about. 😂😂​​😂​​ You can’t put a price tag on having a handle on things in your business (and your life) and that’s what Val helped me do!

Nicole, Wedding + Portrait Photographer

Bookkeeping, workflows, and to-do lists are topics that give most business owners a pit in their stomach.. and it did for me too! Now, Val has helped me create personalized workflows that fit my personal life and my business goals, and bookkeeping no longer is a guessing game! I look back and I can’t believe how far my business has come, and how much my internal systems have changed for the better. Now, it feels like I run a real business! I can honestly say working with Val has been life-changing!! 

Brooke, Wedding Photographer

Are you ready to
finally find the freedom + flexibility
you always thought you'd have as an entrepreneur?

YOUR BUSINESS SHOULD BE BUILT AROUND YOUR LIFE

I'M READY - APPLY NOW

not to mention, side-by-side with other amazing women running hard after the same thing?!

I believe

finally find the freedom + flexibility

finally find the freedom + flexibility

Think of saying "yes" to Val's coaching not only as an investment in your business, but also in your own personal life. An investment with Val will be a way for you to gain clarity in your business and ultimately find joy in creating a life you want to live. I would highly recommend this program to any creative!

Ana, Hand-Letterer

I loved having our group meetings every week. It was so refreshing to feel like I wasn't alone in my struggles, and being able to openly talk without judgement was so amazing. The experience was incredible, thanks to Val's hard work, commitment, and love for her clients. Val is amazing, truly wouldn't be where I am without her. Val really has made a huge impact on not only my business, but also my life. I can't express how thankful I am for her.

Dorothea, Wedding + Portrait Photographer

a little FAQ #realtalk because a good coach shoots ya straight ;)

FAQ'S

What if I don't know if I'm ready for coaching?

The reality is no matter where you are in business, whether your business is just an idea or you’re flooded with clients and trying to organize the chaos….everyone is ready for coaching because no one has it all figured out and everyone can always get better. You (and I!) can always get better. My job is to help every one of my clients clarify the areas they need to grow in order to achieve a healthy business while maintaining a balanced and fulfilling life. In my personal experience, I have never regretted an investment I made in coaching, even when the investment was scary.

But honestly? You’re ready when you’re willing to actually do the work. Any type of coaching is fully dependent on your commitment to actually follow through and implement what you learn.

What if I feel like I need to get my ducks in a row before I'm ready to invest in coaching?

I hear you, it’s totally natural to feel like you need to clean up your business before you invest in a coach. But my job as a coach is actually to help you clean up your business as fast as possible and in the right way so that you have a healthy foundation on which your business can grow and thrive.

You don’t need to get your ducks in a row before coaching because I’m going to help you do that faster than if you had done it alone.

How do I know if group coaching or 1:1 coaching is the best investment for me?

Group coaching is for you if...
-You feel like you need to focus on growing specifically in the following areas: pricing, finance management, work/life balance, client experience, workflow + boundaries
-You want to build relationships and community with other like-minded entrepreneurs
-You can’t quite afford 1:1 coaching yet


1:1 Coaching is for you if...
-You need more in-depth focus or have a specific project or business need
-You need more individualized attention and full access to me throughout our time together
-You need the flexibility to customize meeting times and pivot our coaching focus to best suit your goals and needs along the way

If you’re still unsure, no worries! Let's jump on a quick call to chat through the options!

WHO IS THIS FOR?

The Thriving Creative is for the female entrepreneur who cares deeply about her work and is ready to implement intentional, healthy business practices to get the “business side of things” under control. 

She’s in it for the long haul and highly values providing an excellent experience for her clients or customers. 

She understands that in order to live a life she loves, she needs to build strong systems and boundaries. She's willing to do the deep, behind-the-scenes, not-so-sexy work to prioritize what matters most.

She highly values community over competition and doesn't believe in keeping "secrets." She wants to empower other women to win just as much as she wants to win herself and is willing to put in the time to build lasting relationships.

WHAT ARE YOU LOOKING FOR IN APPLICANTS?

I’m looking for women who value quality over quantity and genuinely want to find and implement their version of balance.

You’re not looking for a get-rich-quick solution, you’re in it for the long haul because you’re passionate about what you do and serving others well.

It’s also very important that you’re in it for the community and believe in empowering and lifting other women up.

Humility, a willingness to learn, trust in the process and a resolve to DO THE WORK are essential.

What if I have a partner in my business, do we both need spots?

If you are a true business partnership where you are together running one business, you can apply together and everything you receive will be shared (ie, your 1:1 sessions will actually be 2:1).

What will we do in the group sessions, Hot seats + Q&A time?

During the group coaching video sessions, I will present the educational content first and then we will have helpful discussion and troubleshoot together as needed.

My coaching style is much more interactive as opposed to lecture alone, so that we make sure the concepts make sense and can be applied to your unique situation.

We will also do hot seats where we will spend a set amount of time focusing on one person and their specific needs as a group.

We will have 30 minutes of open Q&A time at the end of each call where you can ask questions and get feedback over the content and homework as needed. 

WHEN DOES IT START?

We will kick off our 5 months together with our first group coaching call Tuesday, January 11th, 2022 and continue through the month of May.

1:1 sessions will be scheduled on-demand throughout the 5 months, depending on availability during my Tuesday/Thursday work hours. 

WHEN WILL THE SESSIONS BE HELD?

All sessions will be held over video on Tuesdays at 3:00pm CST via Zoom and will be recorded and made available within 24 hours.

The retreat will be February 2-4 in Minneapolis, MN.

What if I have to miss a call?

All group coaching sessions and office hours will be recorded, so if you have to miss one, you’ll be able to catch the recording and ask for any clarification needed in the Slack group!

Is there a payment plan?

Yes! You can make 6 monthly payments of $600 if you choose not to pay in full up front.

The first payment of $600 and the signed contract books your spot and then the remaining payments will be due the first of each month.

schedule a call

still not 100% sure? I totally get it - let's jump on a zoom call! 

no-strings-attached, I truly want what's best for you!

Before I started working with Val, my business felt chaotic and without direction. I struggled with client boundaries, productivity and a healthy work-life balance. Working with Val felt like someone heard my distress call and said, "hey, I'm here to help you." 

Now, I finally feel like I have a “professional” business. She helped me put systems into place so that the process is seamless and also "wows" the new person. These systems make the business side of things less of a headache for me, and they also give me more time that I can devote to moving forward in my business. I learned how to establish and set boundaries with clients in a healthy way, which benefits everyone involved and has led to a happier life outside of work. She also taught me methods to improve my productivity and handle work stress which completely transformed how I approach my work day!

Josie, Marketing + Design

Ok, val, let's do this!
 TAKE ME TO THE APPLICATION!

You CAN build a business YOU LOVE,
LIVE A LIFE OF BALANCE AND PROVIDE A SERVICE THAT LEAVES YOUR CLIENTS RAVING

I'll show you how in the Thriving Creative